When you walk into Rudy’s Barbershop you can tell they’re doing something right. The hair stylists are having fun, customers are in a good spirits, music frames the mood. There’s certainly something to be said about culture of place. We recently caught up with Olive Guajardo, Senior Market Manager of Rudy’s and DCBA Board member, to learn more about her and what it’s like running a business on Division.

Tell us about yourself and your business? “I am the Senior Market Manager of Rudy’s Barbershop Portland; I have run the Division Rudy’s barbershop for 3 ½ years. I am married with a 14 year-old non-binary child and a new 14 month-old daughter. My husband owns a tattoo shop in the NW. We love our community here in Portland.”

What makes your business unique? “Rudy’s is a barbershop for everyone. We do cuts and color and enjoy a relaxed environment with knowledgeable stylists and barbers. We are for the whole family. Our stylists have also created our own vegan, paraben, sulfate and cruelty-free line of products – from shampoo and conditioner to clay spray.”

What makes working in the Division/Clinton Business District great? And why did you join DCBA? “I love the community of clientele on Division Street. People are friendly and inclusive. Our clientele makes working here a delight. We love the street. I joined the DCBA to give back to my neighbors for supporting my shop all these years. I want to help businesses thrive and neighbors hear about our great area shops. It was time to do some volunteering for an amazing community.”

When you’re not working, what’s your favorite place to hang out in the neighborhood? “I love People’s Co-op for smoothies and great produce; Dapper & Wise for amazing coffee treats; thrifting at Artifact; and eating amazing food up and down the street at all our restaurants. I also enjoy walking in the neighborhood and seeing everyone’s unique gardens.”

If Division/Clinton had its own soundtrack, what would be the theme song? “‘This Must Be the Place,’ by Talking Heads.”